Digital Marketing
Launch Your Career in the Digital Age
Are you ready to dominate search rankings, create engaging content, and drive measurable results? The demand for skilled digital marketers has never been higher. Our expertly designed course gives you the practical skills and cutting-edge knowledge needed to thrive in this dynamic industry.
Key Features
This hands-on course covers the entire digital marketing ecosystem, ensuring you graduate as a well-rounded professional capable of executing successful multi-channel campaigns.
Search Engine Optimization (SEO): Keyword Research, On-Page/Off-Page SEO, Technical SEO, Google Analytics/Search Console.Drive free, high-quality traffic to any website.
Search Engine Marketing (SEM):Google Ads (PPC), Ad Copywriting, Bid Strategy, Campaign Optimization, Remarketing. Master paid advertising to generate immediate leads and sales.
Social Media Marketing (SMM) : Strategy on Facebook, Instagram, LinkedIn, Content Creation, Paid Social Campaigns, Community Management. Build a strong brand presence and deepen customer engagement.
Content Marketing & Strategy : Persona Development, Content Audits, Blogging, Video Marketing, Email Marketing Integration. Create valuable content that attracts, converts, and retains customers.
Email Marketing : Platform Setup (Mailchimp/Klaviyo), List Segmentation, Automation, A/B Testing, GDPR Compliance. Nurture leads and drive high ROI with targeted campaigns.
Web Analytics & Data : In-depth Google Analytics 4 (GA4), Campaign Tracking, Reporting, Data-Driven Decision Making.Confidently measure performance and optimize marketing spend.
Eligibility
Intermediate from any recognized board with English as a compulsory subject, appearing students can also apply.
A minimum of 50% Marks is compulsory.
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